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Promoting Your Home Business with a Virtual Blog Tour

by Mary Emma Allen on May 23rd, 2007

“What’s a blog tour like?” I’m often asked, when I write about them, interview tour coordinators like Dorothy Thompson, or host authors on my blog. 

Today, I’m hosting author Pamela S. Thibodeaux at my Potpourri of Writing blog.  The majority of authors work basically from home, at least to the point where they’re considered as operating a home based business.  Many publicize their books by giving talks and signing at bookstores.  Now the blog tour or virtual book signing had become a popular way of reaching one’s audience.

Other business owners might consider utilizing blog tours, appearing on other people’s blogs, as a way to get the word out about their products and services. 

*Quiltmakers       *Fabric artists

*Artists          *Landscaper and gardeners

*Performers   *Puppeteers

*Party Planners      *Travel agents

*Day care providers      *Web designers

These are simply a few businesses that could utilize appearances on blogs other than their own.  You might initiate exchange appearances/visits with blog owners whose businesses complement yours.  Share information that your customers/clients and prospective ones will find useful and interesting, as authors do for their readers during blog tours.

If you’d like more details on how to do this through virtual blog tours, let me know.  Also, if you have a home business and would like to be considered for a blog appearance, contact me.

Tags: authors, , , , ,

POSTED IN: Business Blogging, Promotion

2 opinions for Promoting Your Home Business with a Virtual Blog Tour

  • Virtual Tours - Not Just For Books - Leverage Your Business Online
    Sep 30, 2008 at 6:30 am

    […] Promoting Your Home Business With A Virtual Blog Tour […]

  • Lindsay
    Sep 30, 2008 at 10:31 pm

    I think any business could benefit from being mentioned on related blogs, for link building purposes if nothing else. The secret to success, of course, is for there to be something “blog worthy” about your business (Seth Godin’s Purple Cow, so to speak) that attracts the attention of the blogger.

    Nobody has ever asked to “blog tour” with me, but my big blog gets a lot of email requests for product coverage. Alas, I’ve got tons of things to write about, so you’ll probably only get a freebie post from me if you have a remarkable product. :)

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