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Home Biz Notes

December 14th, 2007

Celebrate Special Occasions With Contests In Your Home Business

Business anniversaries, seasonal events, holidays, grand openings and other special occasions can result in contests, drawings, and enjoyment for your customers. You’ll often notice a sign or advertisement for a first (second, fifth, tenth, etc.) anniversary celebration inviting you to stop by.
Online celebrations may take the form of contests and drawings and linking […]

By Mary Emma Allen -- 3 comments

December 11th, 2007

Of Interest to Home Business Owners With A Connection to Alzheimer’s

As some of you know, in addition to writing Home Biz Notes with Yvonne Russell, I co-author Alzheimer’s Notes with Liz Lewis.  I’m a former caregiver for my mom and aunt and now help with Alzheimer’s awareness through my writing and speaking.  Liz is a nurse whose work involves the elderly.
Liz is organizing an All […]

By Mary Emma Allen -- 0 comments

November 13th, 2007

5 Great Home Business Tips at Brand Curve

I’m continually looking for business tips and information that will aid you (Home Biz Notes readers) in your ventures. A search through the other b5media Business blogs often turns up great nuggets.
 Today I discovered some in a post, 5 Small Business Marketing Tips, at Brand Curve, written by Susan Gunelieus.  These tips for small businesses with small marketing or promotional […]

By Mary Emma Allen -- 0 comments

September 6th, 2007

How to Write Home Business Blog Headlines That Work

The first eye-catcher of your blog, other than perhaps a photo or illustration,  consists of your headline or title.  This is true of press releases, titles of stories, headlines in newspapers and ads.
How do you write a headline that captures attention?  What makes people stop and take notice?
Brian Clark at Copyblogger has an excellent post, […]

By Mary Emma Allen -- 1 comment

September 4th, 2007

Tips for a Better Business Card for your Home Business

Even though some business owners mention they don’t use business cards or use them less than previously, especially if they operate an enterprise with an online presence, my husband and I still find business cards a necessity.  Yesterday at our yard sale, there were several opportunities for Jim to hand out his business card.
As people chatted […]

By Mary Emma Allen -- 3 comments

August 30th, 2007

How Do Customers Know Your Home Business Is Open for Business?

Here’s an interesting idea for businesses with a shop in the home where customers stop by?  How do customers know you’re open for business?
You probably have a sign.  Is it homemade (a piece of plywood smeared with paint or poster board with lettering in permanent marker) or is it professional looking.  When I operated a dressmaking business […]

By Mary Emma Allen -- 0 comments

August 26th, 2007

An Interesting PR Thought for Your Home Business

When we mention press releases, or getting news out about our business, a new product or service, we think of sending them to as many publications or media sources as possible.  However, Eric Eggertson of Common Sense PR mentions another technique in his post, If You Can Give a Journalist Exclusivity, the Payoffs Are Big.
“Information about […]

By Mary Emma Allen -- 2 comments

August 22nd, 2007

First Appearances of a Home Business Are Important

The appearance of your blog and your business say much about you. First impressions are important. Whether it’s a shop in your home or web site or blog, do they give the impression you want customers to perceive?
The old adage, “You only have one time to make a first impression,” still holds true. […]

By Mary Emma Allen -- 2 comments

August 19th, 2007

Create a Slide Show for Your Home Business

Slide shows for presentations have been popular for some time.  These generally were considered something you projected onto a screen, then on video, eventually DVD to show on a TV or computer screen.
However, you now can find slide shows on the Internet and place yours there, too.  Alyson B. Stanfield, of Art Biz Blog, has […]

By Mary Emma Allen -- 1 comment

August 16th, 2007

Writing Press Releases for Home Business Promotion

                                  One of the traditional methods of obtaining publicity for a business has been press releases, written by the business owner, or someone hired for them. (I once did this, on a freelance basis, for a real estate office, as well as write their ads.)  You can send these to print publications and online e-zines and web […]

By Mary Emma Allen -- 3 comments